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Celebrating la dolce vita - in McLaren Vale!

Welcome to Primo Estate, the home of JOSEPH wine and olive oil. We are a family owned winery in South Australia's beautiful McLaren Vale making a unique range of wines that reflect our Italian heritage.

We believe that good food and great wine are essential to celebrating life, and every day should be lived con brio – with passion!

Featured Wines
Sangiovese 2024
9 Review(s)
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$30.00
$27.00
 
SKU: 28-W-PESA-750-1
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$360.00
$324.00
/ Case of 12
 
La Biondina 2025
55 Review(s)
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$26.00
$23.40
 
SKU: 3-W-PELB-750-1
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$312.00
$280.80
/ Case of 12
 
Quaranta Cinque
6 Review(s)
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$60.00
$54.00
 
SKU: 29-W-PEQC-750-1
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$720.00
$648.00
/ Case of 12
 
 

‘Joe Grilli has always produced innovative and excellent wines. Five-star rating’

- James Halliday

'I enjoy Primo Estate's offerings as they are innovative, singular, flavourful, complex wines. These creatively made efforts must be admired for their individuality as much as their bold flavours and personality.'

- Robert Parker, The Wine Advocate

'Joe Grilli has been at the forefront of the olive oil industry in this country. His JOSEPH Extra Virgin Olive Oil showed me 20 years ago what was possible for a benchmark oil in Australia.'

- Maggie Beer

‘Joe Grilli is the most innovative Australian winemaker ever. Big call? Not when you look at his extraordinary list of innovations.’

- Jeremy Oliver

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Primo News

Primo Estate
 
10 June 2025 | Primo Estate

The 2025 La Biondina has arrived!

Bursting with notes of passionfruit, mango and lemon blossom! 🍋🍍  Continue »

Primo Estate
 
19 May 2025 | Primo Estate

Pasta alla Norma🍝

Roasted eggplant, rich tomato sauce, salty ricotta, and rigatoni catching every drop.  Continue »

Primo Estate
 
12 May 2025 | Primo Estate

Our 2023 Nero d'Avola!

The wine that started a revolution in McLaren Vale...  Continue »