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Celebrating La Dolce Vita

Visit Our McLaren Vale Winery : 11am - 4pm, seven days

Voted Trip Advisor's #1 'Things to do in McLaren Vale'

Taste our handcrafted wines in the beautiful setting of our piazzetta-style cellar door and tasting room. 

Click Here to Book Your Wine Tasting

For further enquiries please call 08 8323 6800 or email 

Primo Estate Tasting
Let our friendly team guide you through a tasting of our Primo Estate wines accompanied by a plate of freshly baked bread and JOSEPH Extra Virgin Olive Oil to share. It costs $5 per person to taste the complete Primo Estate Range; the tasting fee is waived with any purchase.

The JOSEPH Experience Wine Tasting
Treat yourself to our premium wine tasting: The JOSEPH Experience. This sit down tasting features a flight of our JOSEPH wines accompanied by the latest release JOSEPH Extra Virgin Olive Oil, Italian Grana Padano cheese and locally baked crusty bread. Allow around 45 minutes to enjoy the JOSEPH Experience. The JOSEPH Experience is $20 per person, waived on the purchase of any JOSEPH product.

Group Visits 
As we are a small cellar door we ask that groups of over eight or more people book for a sit down JOSEPH Experience tasting to ensure we can provide our highest standard of service. Please call us on 08 8323 6800 to ensure availability. The maximum number we can accommodate for the JOSEPH Experience is 12 people. We are not able to offer bar tastings to groups of more than seven.

Mailing List


Join our 'Amici Primo' and enjoy:

  • 10% off Primo Estate and JOSEPH Products
  • FREE Olive Oil with any dozen Primo Estate or JOSEPH products
  • FREE delivery for any dozen Primo Estate or JOSEPH products
  • FREE recipe of the month emails
  • INVITATIONS to our Celebration Days
  • SPECIAL Amici Primo offers

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Visit Our McLaren Vale Cellar Door

Watch our video of Joe Grilli presenting his wines in our cellar door JOSEPH Experience
Best of Wine Tourism Awards Winner 
Primo Estate Cellar Door
50 McMurtrie Road
McLaren Vale
South Australia 5171
Open Seven Days
11am - 4pm
Call: 08 8323 6800
We look forward to welcoming you!