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Celebrating La Dolce Vita


Welcome to Primo Estate, the home of JOSEPH wine and olive oil. We are a family owned winery in South Australia's beautiful McLaren Vale making a unique range of wines that reflect our Italian heritage. Thank you for visiting our site, we hope that one day soon we will be welcoming you to our Cellar Door where every day is a celebration of la dolce vita, Australian style!

To stay in touch we invite you to join our ‘Amici Primo’ mailing list.

Best regards, Joseph Grilli & The Primo Team



Primo Estate
17 April 2014 | Primo Estate

Easter Opening Hours

Happy Easter! We will be closed Good Friday and Easter Sunday but we look forward to welcoming you to cellar door 11am - 4pm all other days.  Continue »

Primo Estate
18 March 2014 | Primo Estate

Recipe of the Month - Venetian Marinated Fish

This classic Venetian dish is enjoyed cold making it the perfect choice to prepare the day before a big party.  Continue »

Primo Estate
13 February 2014 | Primo Estate

Huon Hooke Picks JOSEPH d'Elena as his 'Top Aussie White'

Awarding 92 points to our 2013 JOSEPH d'Elena Pinot Grigio, Huon Hooke writes: 'The style is very much in the pinot grigio (rather than gris) mould: crisp, lean and taut, with a linear profile and an intense, dry/savoury and appetizing palate. The bouquet is grassy, peppery and lightly floral. A very quaffable dry white. Drink young.'  Continue »


Join our 'Amici Primo' and enjoy:

  • 10% off Primo Estate and Primo & Co
  • FREE Olive Oil with any branded case
  • FREE delivery for any branded case
  • FREE recipe of the month emails
  • INVITATIONS to our Celebration Days
  • SPECIAL Amici Primo offers

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What the critics say

'Primo Estate's approach is the sort of ingenuity, of daring, which lies outside the imagination of the Old World winemakers and which stands Australia in such good stead.' - James Halliday, Wine Atlas of Australia

'I enjoy Primo Estate's offerings as they are innovative, singular, flavourful, complex wines. These creatively made efforts must be admired for their individuality as much as their bold flavours and personality.'

Robert Parker, The Wine Advocate

The Primo Estate Story (3:51)