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Celebrating la dolce vita - in McLaren Vale!

Welcome to Primo Estate, the home of JOSEPH wine and olive oil. We are a family owned winery  in South Australia's beautiful McLaren Vale making a unique range of wines that reflect our Italian heritage.

We believe that good food and great wine are essential to celebrating life, and every day should be lived con brio – with passion!

Featured Wines
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SKU: 28-W-PENE-750-1
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/ Case of 12
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SKU: 22-F-JOFR-750-1
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SKU: 29-W-PESR-750-1
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/ Case of 12

‘Joe Grilli has always produced innovative and excellent wines. Five-star rating’

- James Halliday

'I enjoy Primo Estate's offerings as they are innovative, singular, flavourful, complex wines. These creatively made efforts must be admired for their individuality as much as their bold flavours and personality.'

- Robert Parker, The Wine Advocate

'Joe Grilli has been at the forefront of the olive oil industry in this country. His JOSEPH Extra Virgin Olive Oil showed me 20 years ago what was possible for a benchmark oil in Australia.'

- Maggie Beer

‘Joe Grilli is the most innovative Australian winemaker ever. Big call? Not when you look at his extraordinary list of innovations.’

- Jeremy Oliver

Primo News

Primo Estate
21 July 2022 | Primo Estate

The Moda Museum Experience

These wines represent the pinnacle of our winemaking journey.  Continue »

Primo Estate
7 July 2022 | Primo Estate

The new season JOSEPH olive oil has arrived!

Don't miss your chance to taste this incredible olive oil at its most flavoursome! 🍈 ✨  Continue »

Primo Estate
20 June 2022 | Primo Estate

Our first taste of the 2022 harvest

We've just released our new vintage white wines, and they're stunning! 🥂  Continue »