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Celebrating La Dolce Vita


Welcome to Primo Estate, the home of JOSEPH wine and olive oil. We are a family owned winery in South Australia's beautiful McLaren Vale making a unique range of wines that reflect our Italian heritage. Thank you for visiting our site, we hope that one day soon we will be welcoming you to our Cellar Door where every day is a celebration of la dolce vita, Australian style!

To stay in touch we invite you to join our ‘Amici Primo’ mailing list.

Best regards, Joseph Grilli & The Primo Team



Primo Estate
11 April 2017 | Primo Estate

Mothers Day Lunch in McLaren Vale

Treat your mother to a long table lunch in McLaren Vale's most stylish cellar door. A true gourmet indulgence for Mother's Day, guests will enjoy a selection of our wines perfectly paired with a menu of Italian wood oven dishes.  Continue »

Primo Estate
4 April 2017 | Primo Estate

Enjoy a Courtyard Food Truck Lunch at Cellar Door - Sunday 23rd April

Enjoy a casual lunch of authentic Italian meatballs accompanied by Primo Estate wines by the glass in our beautiful cellar door courtyard. The perfect quick bite for those spending a day in McLaren Vale, we are delighted to welcome the popular Delectaballs food truck to cellar door. Delectaballs will be selling a selection of delicious Italian meatballs, our pop up bar will offer a selection of Primo Estate wines to buy by the glass and the courtyard will be in a blaze of autumnal colour. Relax and enjoy lunch in McLaren Vale's most stylish cellar door.  Continue »

Primo Estate
15 March 2017 | Primo Estate

Joe's New Italian Wines Have Arrived!

Primo Estate owner and winemaker Joe Grilli fulfilled a lifelong dream of returning to his parent's birthplace of Le Marche on Italy's central Adriatic Coast to make his own version of the region's traditional wines.  Continue »


Join our 'Amici Primo' and enjoy:

  • 10% off Primo Estate and Primo & Co
  • FREE Olive Oil with any branded case
  • FREE delivery for any branded case
  • FREE recipe of the month emails
  • INVITATIONS to our Celebration Days
  • SPECIAL Amici Primo offers

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What the critics say

'I enjoy Primo Estate's offerings as they are innovative, singular, flavourful, complex wines. These creatively made efforts must be admired for their individuality as much as their bold flavours and personality.'

Robert Parker, The Wine Advocate