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Primo Estate
17 June 2015 | Primo Estate

JOSEPH Winter Wild Lunch

Saturday 1st August 2015 - Click Here Book Now

Sunday 2nd August 2015 - Click Here Book Now

Cold days call for rich red wines and hearty food - indulge in a relaxed lunch as we pour our 2013 JOSEPH red wines accompanied by a specially created five course menu of seasonal Italian dishes. 

Enjoy a hearty winter feast at our beautiful McLaren Vale Cellar Door. Get a group of friends together and share this long table lunch featuring our iconic JOSEPH wines.

The Menu



Beetroot Grappa Cured Salmon, Goats Curd & Crispy School Prawn
Rabbit, Taleggio & Wild Broccoli Pizza


Ribolita – Tuscan Style Vegetable, Cannellini Bean & Ham Hock Soup


Wood Oven Baked Hand Made Gnocchi & Duck Ragu



Porchetta – Traditional Spit Roasted Rolled Berkshire Pork, Cauliflower Mash & Cavolo Nero


Merlesco poached apple, bread and butter pudding, Strega Ice Cream


Saturday 1st August 2015 - Click Here Book Now

Sunday 2nd August 2015 - Click Here Book Now

Tickets are limited so early booking is recommended

Alcohol free 'Drivers tickets' for non-drinkers and children under 18 can be purchased for $95. No refunds less than 7 days prior to the event.

La Dolce Vita Catering will endeavour to cater for all dietary requirements and food allergies however we can't guarantee that meals provided are to exact specifications. Every effort is made to accomodate these requests and strict protocols are followed to ensure that meals are safe for guests with dietary requirements. It should be noted that it is difficult to ensure that ingredients that may cause allergic reactions are kept completely seperate as we try to accomodate a large variety of dietary requirements. We cannot guarantee that traces of certain products will not be in our food and we explicitly accept no liability. For serious food allergies you must make your own decision on selecting meals and our staff's comments are only to assist you in making an informed decision. It is the sole responsibility of the person making the booking to advise their guests with dietary requirements. If you have any questions regarding dietary requirements please call Rob at La Dolce Vita on 0416 146 168

Time Posted: 17/06/2015 at 11:39 AM Permalink to JOSEPH Winter Wild Lunch Permalink
Primo Estate
10 June 2015 | Primo Estate

Win a JamFactory Handmade Oil Bottle!

JamFactory shares our love of great design and craftmanship so their handcrafted KINK oil bottles are the perfect way to serve the newly released 2015 JOSEPH First Run Extra Virgin Olive Oil. To celebrate the release of the new season's oil we have one JamFactory KINK bottle valued at $125 and one bottle of 2015 JOSEPH First Run Extra Virgin Olive Oil valued at $32 to give away.

How to Enter

  1. Post your most stylish and mouthwatering food photo featuring fresh produce on Instagram or Twitter (bonus points for including Primo Estate, JOSEPH or JamFactory products). 
  2. Tag #winevoo @primoestate @jamfactoryau so we can view your image
  3. JamFactory and Primo Estate will chose the most stylish shot and the winner will be announced on Wednesday 17th June.
  4. Enter as many different images as you like!

Terms and Conditions

  • Total prize value $157
  • No cash alternative will be offered
  • The winner will be the most stylish food shot selected by the JamFactory and Primo Estate on artistic merit. The judges' decision is final and no further correspondance will be entered into.
  • The prize will only be posted to a nominated address within Australia, it will not be delivered internationally
  • This competition is run by Primo Estate, 50 McMurtrie Road, McLaren Vale, SA 5171 and is not endorsed by Instagram or Twitter
  • The competition will run from 11th June 2015 until 11am on Wednesday 17th June 2015 when the winner will be chosen.
  • The winner will be announced on this website, Twitter and Instagram. To claim the prize the winner must provide their postal address. If the prize is not claimed within 10 days it will be redrawn.
  • Primo Estate and JamFactory employees and associates and their relatives are not eligible to enter
  • Primo Estate and JamFactory reserve the right to use any images submitted to the competition for promotional purposes (this does not effect your ownership of the image).
  • Please only submit your own original images and respect the copyright of others.
Time Posted: 10/06/2015 at 3:03 PM Permalink to Win a JamFactory Handmade Oil Bottle! Permalink
Primo Estate
10 June 2015 | Primo Estate

The Lunch of a Lifetime

The Lunch of a Lifetime

Our lucky competition winner David flew in from Queensland to enjoy the lunch of a lifetime in cellar door. David invited 10 friends to share the experience and Joe raided our cellar for some very special bottles - including an Imperial of 2012 JOSEPH Moda Cabernet Sauvignon Merlot for David to take home.

The menu by the wonderful La Dolce Vita Catering included:


NV JOSEPH Sparkling Red

NV Primo Secco Sparkling

Crostini and Crumbed Olives in the courtyard as canapes


2015 JOSEPH d'Elena Pinot Grigio

Frutti Di Mare

Selection of local seafood


2005 JOSEPH Nebbiolo

2001 JOSEPH Angel Gully Shiraz

2001 JOSEPH Moda Cabernet Merlot en magnum

Anatara Alla Veneziana

Venetian duck

Wild greens, polenta

Spiedo Di Maiale Arrosto

Spit roasted suckling pig

Winter root vegetables

Agnello Siciliano

Sicilian lamb

Fennel, radicchio, orange salad


2013 JOSEPH La Magia Bortrytis Riesling Traminer

Mela Cotogna e Crostata Di Mandorle

Prosecco braised quince, almond tart




Time Posted: 10/06/2015 at 2:47 PM Permalink to The Lunch of a Lifetime Permalink
Primo Estate
4 June 2015 | Primo Estate

Cellar Door CLOSED June 7th & 8th

Our cellar door will be closed for a private event on Sunday 7th and Monday 8th of June (Queens Birthday weekend). We apologise for any inconvenice caused and look forward to welcoming our guests back 11am - 4pm seven days a week from Tuesday 9th June onwards.

Time Posted: 04/06/2015 at 3:25 PM Permalink to Cellar Door CLOSED June 7th & 8th Permalink
Primo Estate
29 April 2015 | Primo Estate

Olive Harvest Celebration Lunch


McLaren Vale's olive trees are dripping with fruit ready for harvest. Next week we pick and press the olives, the following week Joe makes his blend, the week after that we bottle it and the first week in June we pour it for you at our traditional Olive Harvest Celebration Lunch!

Don't miss this seasonal highlight featuring the freshest olive oil you will ever taste. Enjoy a mouthwatering menu of traditional Italian dishes bursting with the new oil, straight from the tree. 

Don't miss this chance to taste the newly released La Biondina Colombard 2015 along with a selection of our wines perfectly paired with an olive oil lover's dream menu. Get a group of friends together an celebrate the very best of local, seasonal produce in McLaren Vale's most stylish cellar door. 


2015 Primo Estate La Biondina Colombard

Herb Crumbed Stuffed Green Olives

2013 Primo Estate Shale Stone Shiraz

Casarecce Pasta, Green Olive, Cotechino and Chicken Ragu

2013 Primo Estate Zamberlan Cabernet Sangiovese

Sangiovese braised beef cheeks, wild winter greens and soft polenta

2013 JOSEPH La Magia Botrytis Riesling Traminer

Primo Secco braised quince, and almond tart with mascarpone


Time Posted: 29/04/2015 at 2:08 PM Permalink to Olive Harvest Celebration Lunch Permalink
Primo Estate
18 March 2015 | Primo Estate

McLaren Vale Vintage Report 2015

“A very dry and warm growing season meant early flowering and put us on track for a very early start to harvest. Large rainfall events in the first half of January provided welcome relief for many vineyards in the area, especially dry-grown. Vineyards that were looking dry bounced back with healthier-looking canopies – our Clarendon vineyard (which has very limited water supply) improved out of sight in the space of two weeks.

“The rain, in conjunction with mild January temperatures, slowed down the rate of ripening. As a result, vintage started just slightly earlier than normal.

“As the temperature warmed up, so did the rate of ripening. This was helped along by the recently invigorated canopies from the rain events the month before. The warm and dry conditions continued through February. The result was a very short and condensed vintage period. Logistical pressure on wineries was high, but those who had the fermentation space and the availability of harvesters no doubt pulled in some of the best quality fruit the Vale has seen in years.

“Fruit concentration and expression is very high. Varietal expression across all varieties is strong, showing a broad spectrum and depth of flavour. Natural acidity held up extremely well (the best I have seen) which also helped to preserve the condition of the juice.

“Yields were average size. Stand-out varieties for Primo Estate were Shiraz in general and Pinot Grigio from Clarendon.”

– Daniel Zuzolo, winemaker, Primo Estate

Time Posted: 18/03/2015 at 11:05 AM Permalink to McLaren Vale Vintage Report 2015 Permalink
Primo Estate
17 March 2015 | Primo Estate

Easter Opening Hours


Our McLaren Vale cellar door will be open for wine tasting:

Thursday 2nd April OPEN 11am - 4pm

Friday 3rd April CLOSED

Saturday 4th April OPEN 11am - 4pm

Sunday 5th April CLOSED - HAPPY EASTER!

Monday 6th April OPEN 11am - 4pm

Tuesday 7th April OPEN 11am - 4pm

We look forward to welcoming you for a free tasting of our Primo Estate wines or you may wish to book for a sit down flight our our premium JOSEPH wines and Extra Virgin Olive Oils accompanied by a small tasting platter of bread and cheese in our JOSEPH Experience. There is a $15 per head cover charge for the JOSEPH tasting which is refunded upon purchase from the JOSEPH range.

To book your JOSEPH Experience Tasting please call: 08 8323 6800, booking is advised as spaces are limited.


Time Posted: 17/03/2015 at 11:38 AM Permalink to Easter Opening Hours Permalink
Primo Estate
12 March 2015 | Primo Estate

Meet The Venetian Cellar Door Lunch

Join us for a celebration of all things Venetian at this relaxed cellar door lunch.

Saturday 2nd May - Book Now Click Here

Sunday 3rd May - Book Now Click Here

You will be greeted with a glass of our newly released Primo Secco sparkling white. Joe flies to Italy every year to make our Primo & Co The Venetian Garganega just outside Venice. The newly arrived 2014 vintage will be perfectly paired with a classic Venetian fish stew. 

Our Zamberlan Cabernet Sangiovese is made using the Venetian 'Ripasso'  technique where young wine is pumped over the dried grape skins from our JOSEPH Moda to make a rich, full-bodied red, perfect for the cooler days of autumn and delicious paired with some seasonal local lamb.

The lunch finishes with a selection of cheeses accompanied by our rich, spicy Shale Stone Shiraz.

Gather a group of friends and book now for this relaxed lunch at McLaren Vale's most stylish cellar door. 


NV Primo Secco Sparkling White

Smashed Cannellini Beans with Aioli and Sardine Fillet

2014 Primo & Co The Venetian Garganega

Goolwa Cockle, Snapper, Corn & Pancetta 

2013 Primo Estate Zamberlan Cabernet Sangiovese

Caponata, Goats Curd & Salmoriglio

2013 Primo Estate Shale Stone Shiraz

Selection of Local and Imported Cheeses with Seasonal Fruit

Saturday 2nd May - Book Now Click Here

Sunday 3rd May - Book Now Click Here


Time Posted: 12/03/2015 at 12:11 PM Permalink to Meet The Venetian Cellar Door Lunch Permalink
Primo Estate
5 March 2015 | Primo Estate

Magnum of Il Briccone Shiraz Sangiovese Prize Draw

To celebrate the launch of our new Primo Favourites Club we gave away a magnum of Primo Estate Il Briccone Shiraz Sangiovese valued at $65. 

Click here to find out more about our Primo Favourites Club

Congratulations to our winner: J. Nunn of Queensland! We hope that you enjoy your prize. Thank you to everyone who entered our competition.

The winner was drawn at random on 10th March 2015 and notified by email.


The Primo Team

Time Posted: 05/03/2015 at 3:26 PM Permalink to Magnum of Il Briccone Shiraz Sangiovese Prize Draw Permalink
Primo Estate
18 February 2015 | Primo Estate

Adelaide Pizza Party - Tuesday 24th March

Adelaide Pizza Party - NEW Third Night Added Due to Popular Demand!

Milano Cucina, 80 Hutt Street, Adelaide, SA 5000 from 6.30pm
Book Today - Call Milano Cucina 8227 0961,

Tuesday 24th March - NEW date added due to popular demand!

Wednesday 25th March - SOLD OUT

Thursday 26th March - SOLD OUT

Joe and the team are taking a trip into town; celebrating Primo Estate's 36th vintage with two fabuous evenings at Hutt Street's Milano Cucina.

Our annual dinners at Milano Cucina have become an institution and as always Paolo and his team will lay on a feast of great dishes perfectly matched to our wines. The vineous highlight of the evening will be our Italy vs Australia taste test as we pour our two Shiraz Sangiovese, Il Briccone (grown and made in McLaren Vale) and The Tuscan (grown and made in Italy). Poured side by side this unique comparative tasting allows you to vote for Italy or Australia; which wine will you prefer? 

Invite your friends to share the fun at Adelaide's best value pizza evening. We look forward to seeing you there.

Just $59 for eight dishes plus wines - book now!

Call Paolo at Milano Cucina on: 8227 0961

Milano Cucina Menu

2014 Primo Estate
La Biondina Colombard

White Anchovy Bruschetta 

Chargrilled Calamari 

2014 Primo Estate Merlesco Merlot

Tris di Arancini
Gorgonzola, Ragu e Piselli & 
Mozzarella e Funghi

Cured Pork Belly 
with Duck Fat Roasted Potatoes

2013 Primo Estate Il Briccone
Shiraz Sangiovese

2013 Primo Estate The Tuscan
Shiraz Sangiovese

Pizza Funghi
Pizza Bianca Portabello Mushrooms, Porcini, Truffle Oil & Provolone

Pizza Gamberi
King Prawns, Tomato Puree, Zucchini
& Fior di Latte

Pizza Diavola
Tomato, Mozarella, Anchovies, Olives, Capers, Fennel, Basil, Oregano & Chilli

Pizza Salumi e Buffola
Marino's Capocollo, Bresaola, Rocket & Mozzerella di Buffola

Coffee, Tea & Zeppola

Time Posted: 18/02/2015 at 2:34 PM Permalink to Adelaide Pizza Party - Tuesday 24th March Permalink