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Primo Estate
21 July 2022 | Primo Estate

The Moda Museum Experience

We've created a unique drinking experience using six aged bottles of JOSEPH Moda Cabernet Merlot from our museum cellar.

These wines represent the pinnacle of our winemaking journey. Each has been crafted with our signature technique –the ‘Amarone’ method, or Moda, of drying grapes before crushing. See me taste through the wines in a short video here.

I have selected three of my favourite vintages for this tasting experience:

2 x 2013

This may be our richest Moda. The wine leaps out of the glass with intense notes of raisin, fig, dark chocolate and cedar.

2 x 2011

As you'd expect from a cooler year, the wine has an outstanding perfume. Bold flavours of plum, cassis, and cigar box.

2 x 2009

An amazing depth of flavour that has only developed after a decade of ageing. Rich, lush blackberry wrapped in dark cocao and coffee. Amazing smoothness and length.

Each wine is distinct, yet all three offer an incredible drinking experience. I have included a card with my detailed tasting notes in every six-pack.

This is a strictly limited offer - a total of fifty six-packs are available. Click here to place your order, which includes free shipping.

I am thrilled with the way that these wines are ageing, and I can’t wait for you to taste them. Enjoy!

Joe Grilli
Owner & Winemaker


Time Posted: 21/07/2022 at 2:08 PM Permalink to The Moda Museum Experience Permalink
Primo Estate
7 July 2022 | Primo Estate

The new season JOSEPH olive oil has arrived!

Once a year, for a limited time, we invite you to experience the best in seasonal South Australian produce.

Our 2022 JOSEPH First Run is the freshest, most vibrant Extra Virgin Olive Oil we have to offer.

We've made the First Run using a small batch of greener olives picked at the beginning of harvest. The fruit is cold pressed and bottled young to capture the most intense flavours of the new season.

The result is a pristine oil with concentrated green banana and cut grass aromas. Its crisp, fruit-driven flavours give way to a clean peppery finish.

We use the JOSEPH First Run to take cooking at home to the next level. It's the best olive oil for drizzling on crusty bread, dressing salads and adding flavour.

We love tasting the new oil with simple recipes like Roasted Carrots with Zucchini and Feta.

The JOSEPH First Run is a seasonal release that is best enjoyed at peak freshness. As an Amici Primo, you are the first to receive this offer. Do not miss this chance to taste the oil at its most flavoursome!

As always, we are giving a bonus bottle of Extra Virgin Olive Oil and free shipping with every mixed or straight dozen of wine and olive oil.

Here's to living La Dolce Vita!

Joe Grilli
Owner & Winemaker

Time Posted: 07/07/2022 at 2:00 PM Permalink to The new season JOSEPH olive oil has arrived! Permalink
Primo Estate
20 June 2022 | Primo Estate

Our first taste of the 2022 harvest

June is a special month in the winery. 

It's when we get finally a taste of our latest harvest. Last week we released our 2022 vintage white wines.

2022 has been a great year for McLaren Vale. The long, cool summer resulted in a slow, gentle ripening period.

Picking was delayed, but the quality of fruit has been outstanding. The La Biondina is our first 2022 release, and it's stunning.

The new wine bursts with juicy passionfruit, guava and lemon blossom flavours. Its crisp citrus finish balances 'fruit salad' exuberance. At home we've been enjoying it with all of our favourite seafood dishes. It doesn't get much better than this!

Joe Grilli
Owner & Winemaker

Time Posted: 20/06/2022 at 12:15 PM Permalink to Our first taste of the 2022 harvest Permalink
Primo Estate
24 May 2022 | Primo Estate

We hosted a dinner at Bondi Beach! β›±οΈπŸ·

Last week we hosted an unforgettable wine dinner at Bondi Beach.

We released our 2020 vintage JOSEPH red wines at the iconic Bondi Trattoria, right on the beach.

The restaurant prepared a stunning bespoke menu to match with our wines. Highlights included blue swimmer crab pasta, ribeye steak, and braised lamb with truffle in puff pastry.

Joe Grilli, our winemaker, personally introduced each wine to the guests. It was a fantastic evening. Click here to see a short video of the night.

Keen to join us at the next event? Click here to join our mailing list and secure your invite.

Time Posted: 24/05/2022 at 5:09 PM Permalink to We hosted a dinner at Bondi Beach! β›±οΈπŸ· Permalink
Primo Estate
12 May 2022 | Primo Estate

Our Olive Harvest Dinner

Join us in celebrating the new season's olive oil!

The JOSEPH Olive Harvest Dinner
6:30pm - Saturday 11th June 2022
Victoria Park Social Club
Cnr Wakefield & Fullarton, Rose Park SA
$145 per person, four courses incl. wines

Click Here to Book

We'll be enjoying an amazing menu by chef Rob Paglia. He'll be preparing each dish using our freshly pressed JOSEPH olive oil.

As usual, we're bringing the wines. Each ticket includes a full selection of Primo Estate wines to match:

NV Primo Estate Prosecco

Baccala Mantecato - traditional Venetian salted fish, crispy polenta

Ostriche - freshly shucked Coffin Bay oysters, La Casetta Aged Vinegar, salmon caviar

2022 JOSEPH d'Elena Pinot Grigio

Sardine Sbriciolato - herb crumbed Port Lincoln sardines, celeriac & fennel remoulade, sea parsley

2021 Primo Estate 'Il Briccone' Shiraz Sangiovese

2020 JOSEPH 'Moda' Cabernet Merlot

Agnello al Forno - slow roasted wood oven lamb shoulder, parsnip puree, salmoriglio, toasted buckwheat

Pollo Arrosto al Girarrosto - rotisserie roasted Barossa chicken stuffed with chestnut risotto, braised wild greens & winter leaf salad

NV JOSEPH 'The Fronti' Fortified

Budino - Adelaide Hills quince & panettone pudding, smoked mascarpone

Macchinetta Espresso e Biscotti - short black coffee and Italian biscuits

Don't miss out on tasting this seasonal produce at its freshest. This is the first olive harvest dinner we've hosted in years, and we expect it to sell out quickly.

We can't wait to show you the incredible new olive oil.


The Primo Team

Time Posted: 12/05/2022 at 2:51 PM Permalink to Our Olive Harvest Dinner Permalink
Primo Estate
18 April 2022 | Primo Estate

Vintage 2022 has finished!🌿

We've just finished picking the grapes for our 2022 harvest. Early indications suggest that this year will be considered a great vintage for McLaren Vale.

After a wet winter in 2021, the vines burst well with strong shoot growth. Since then, this harvest has been characterised by a cool growing season without any significant heatwaves.

The result was a steady, even ripening period, and fruit was picked at optimal ripeness.

We can't wait to share the first of these wines in the coming months!

Time Posted: 18/04/2022 at 1:21 PM Permalink to Vintage 2022 has finished!🌿 Permalink
Primo Estate
28 March 2022 | Primo Estate

Our new Nero d'Avola is here! πŸ‡

It's finally here: our 2021 Nero d'Avola!

I fell in love with the Nero d'Avola grape during my trips to Italy as a young winemaker.

The black grape from Avola is native to Sicily, the southern island at the tip of the Italian peninsula. I visited the vineyards of Avola, and was struck by their many similarities to our home in McLaren Vale.

Like Avola, the Vale is defined by its hot Summers and cooling sea breezes. My dream of a South Australian Nero d'Avola was born.

Now, decades later, we make a tiny batch of Nero d'Avola in the Vale, and the results don't disappoint.

After picking at full ripeness, we crush into our traditional open-topped concrete fermenters. We age the wine in seasoned oak barrels for one year before release.

This is a spicy, savoury red which bursts with black plum and cherry fruit flavours.

This wine is the ultimate match for Mediterranean cooking. I love serving it alfresco with simple pastas like my Fennel and Salami Recipe.

This is a tiny batch wine - it won't be available in bottle shops or restaurants. You can order from our website or taste and purchase at our McLaren Vale Cellar Door.

As always we are including a bonus bottle of Extra Virgin Olive Oil and free shipping with every mixed or straight dozen.Life's too short to drink anything other than great wine!

Joe Grilli
Owner & Winemaker

Time Posted: 28/03/2022 at 3:33 PM Permalink to Our new Nero d'Avola is here! πŸ‡ Permalink
Primo Estate
28 February 2022 | Primo Estate

This wine is our best kept secret...

This is my best kept secret – the Virginia Vineyard Shiraz Merlot Cabernet.

This wine offers unbeatable quality at an everyday drinking price.

Each year, it’s released directly to our mailing list and sells out within days, if not hours. Today, I have good news – the 2021 vintage has arrived!

The new release is a smooth, generous style with mellow, lingering oak character. It has delicious flavours of plum, blackberry, chocolate, and spice. Click here to see me taste the new wine.

The Virginia Vineyard Red has over sixty 5-star reviews on our website. Here are a few:

Stunning. Best value red in Australia - no doubt.” – Gerard C, Queensland 2021

"Simply a great drop. You will not find a better red at this price point anywhere else - I challenge you!" - Chris M, Victoria, 2021

Try Virginia Vineyard for yourself today. I guarantee your total satisfaction or your money back.

Because life's too short to drink anything other than great wine!

Joe Grilli
Owner & Winemaker


Time Posted: 28/02/2022 at 11:36 AM Permalink to This wine is our best kept secret... Permalink
Primo Estate
14 February 2022 | Primo Estate

The 2021 'Il Briccone' Shiraz Sangiovese has arrived!

Our newest red has arrived - the 2021 'Il Briccone' Shiraz Sangiovese!

In Italian, Il Briccone is ‘the rogue’ – a spirited, mischief-making rascal.

This wine is my mischievous blend of Shiraz and Sangiovese. 25 years ago, when I first dreamt up the wine, I was told that the combination would “only ruin great Shiraz fruit”.

I was a young Australian winemaker with Italian parents. To me, the idea of blending classic grapes with exciting new Italian varietals made sense.

Since then, Il Briccone has grown in reputation to become our most popular red wine.

Today, we make it by crushing McLaren Vale fruit into open-topped concrete fermenters. We age the wine in seasoned oak barrels for one year before release.

2021 was the kind of year that winemakers dream of. Ample rain in the 2020 Winter produced a healthy canopy in the vines. The cool, dry picking season gave us a harvest with bountiful yield and exceptional quality.

The result - a vibrant, full-bodied red brimming with plum, pepper, and spice. The Sangiovese adds a burst of cherry to the wine's savoury finish.

Il Briccone shines when poured alongside hearty, tomato-based cooking. We love serving it with my Mum’s Polpette Recipe – meatballs in a rich tomato sauce.

Joe Grilli
Owner & Winemaker

Time Posted: 14/02/2022 at 4:24 PM Permalink to The 2021 'Il Briccone' Shiraz Sangiovese has arrived! Permalink
Primo Estate
10 January 2022 | Primo Estate

Primo Pecorino in Halliday Top 100!

James Halliday has put our Primo Pecorino in his Top 100 Wines of 2021! πŸ‘βœ¨

Here's what he had to say:

The highly floral bouquet is left by the wayside by the richness and succulence (but not sweetness) of the palate. It strikes a further blow with its titanium backbone of acidity.” - 96 points, drink to 2025.

Grazie James! πŸ₯‚

Time Posted: 10/01/2022 at 2:02 PM Permalink to Primo Pecorino in Halliday Top 100! Permalink